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Making the Case for Engagement

Jackie Hai, KJZZ Phoenix Digital Media Editor and Journalism That Matters director, shared a pitch deck she created to make the case for engagement in newsrooms. You are welcome to download a PowerPoint version to modify and use under a Creative Commons license. Both versions have annotations explaining each slide — in the presenter notes in the PowerPoint and on a comment layer in the top left corner of the PDF.

The presentation gives an overview of what engagement means and provides examples of different types of engagement along with case studies from the field. It ends with a mini World Cafe for the group, to give your own organizations a preview of what an engagement experience can be like.