Tickets and info via Eventbrite page for the Society of Professional Journalists (Western Washington Chapter) Continuing Education Series

Search Engine Optimization: What it is, who does it well (and not so well) and how to make it work for you. Whether you’re a blogger, freelancer, journalism professor or newsroom reporter, everyone has to know about keywords, metadata and headlines that grab the attention of Google bots and humans alike. Learn tricks of the trade, ask those questions you’ve been afraid to ask and compete in headline writing contests with online journalists from about town in this hands-on session.